Membership
The best prices go fast.Be there first.
Clearance prices on good rods and reels rarely last until the weekend. Members get an email the moment we find one, and the moment anything they follow hits their price.
Instant major-deal alerts
When a rod or reel drops to a price we rarely see, you hear about it right after our scan finds it, not on Monday when it's sold out.
Your price, your call
Follow as many rods and reels as you like and set a target on each. The first shop to hit it triggers an email.
The full weekly edition
Your watchlist, every new all-time low, real price drops and the complete reel and rod lists. Free readers get the top six.
See exactly what you get
This week's emails, built from today's prices
Not a mock-up. These are the emails our system wrote from the prices it checked today. Click any deal to see it.
Why our alerts mean something
We ignore the “sale” tag.
Shops mark things down from prices nobody ever paid. We record every price at every shop, twice a day, and judge each deal against what that exact rod or reel has really cost. An alert only goes out when the price is genuinely low, so it's worth opening.
Price history for every item
Every price at every shop, recorded twice a day.
Compared across shops
The same rod or reel matched across shops (by model code where shops publish one), so you see who's cheapest.
Major means major
25%+ below its usual price and a 90-day low, or an all-time low.
Pick your plan
Free
$0
forever
- Weekly email: deal of the week + top 3 reels and rods
- Browse every deal and price history
- Follow up to 3 items
Member
Instant alerts$5/month
Cancel anytime
- Instant email when a major deal appears
- Follow unlimited rods and reels
- Email the moment any shop hits your target price
- Weekly member edition with your watchlist
- Everything in Free
Questions
What counts as a major deal?+
We compare each price to that exact item's own history across every shop we track. A deal is major when it's at least 25% below its usual price and the lowest in 90 days, or an all-time low at 15% or more off. A shop's “was” price alone never makes a deal major.
How fast are the alerts?+
We check every shop twice a day. Alerts go out as soon as each check finishes, so you'll usually hear within a few hours of a price changing.
Will I get flooded with email?+
No. Each check sends you at most one email with everything that triggered, and we don't repeat an item within a week unless its price drops again. You can switch off major-deal alerts or the weekly edition in your account and keep only your target prices.
Which shops do you check?+
Tackle Warehouse, TackleDirect, FishUSA, DiscountTackle, Rod Locker, Tackle Trap, FishingOnline, The Hookup Tackle and Eco Fishing Shop in the US, plus Japan Lure Shop and DIGITAKA for Japanese reels.
Can I cancel?+
Anytime, from your account page. You keep membership until the end of the month you've paid for.